Merging weather and traffic data in real time
Delays generated by weather conditions and traffic congestion create significant costs for trucking companies. Indeed, congestion on the nation’s interstate highways alone added $9.2 billion in operational costs to the industry’s bottom line in 2013, according to a study by the American Transportation Research Institute (ATRI) released in April.
To combat those two problems with one system, live traffic video aggregator TrafficLandhas forged a deal with Global Weather Corp. (GWC) to market a service combining hyper-local forecasts of road and atmospheric weather conditions with real-time local traffic camera video.
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