Mack Trucks announced this week it is helping increase breast cancer awareness by showcasing a pink Mack Pinnacle axle-back model tractor at its Greensboro, N.C. headquarters.

The truck, which is on display throughout this month, is part of several activities scheduled in support of National Breast Cancer Awareness Month.

Other events on the agenda include Pink Fridays, during which employees are encouraged to wear pink, and a 5K celebration run/walk.

Read more here.