For the 600,000 interstate carriers on
file at the Office of Motor Vehicles, and approximately
as many intrastate carriers, ample opportunities for growth
and expansion paint a bright future for the transportation
industry. The question then becomes: “Will the industry
be staffed well enough to take advantage of what looks to
be a slam dunk for success?”
In some quarters, that answer is a resounding
“No!”
Tighter economies, higher costs and, therefore,
lower profitability in the early years of the new millennium
led some companies to what the corporate community now refers
to as “dumbsizing.” Even as business opportunities
continued on an even keel, some companies reduced the size
of their workforce to the point of inefficiency and, in
some cases, unprofitability.
Add to this a similar practice, termed
“corporate anorexia,” where management’s
fear of profit loss leads to excessive cost-cut ting; and
you have a huge cohort of workers who are looking to jump
ship just as soon as more job opportunities make themselves
available.
In the interim, the paranoia created by
cost cuts and downsizing (or dumbsizing ) has left in its
wake battalions of severely over worked and burned-out employees,
from drivers and clerks to middle and senior managers, just
waiting to leave. Called “warm chair attrition,”
this loss of productivity — because employees dislike
their jobs and are just waiting for the right time to quit
and move on to something better — is rampant in freight
companies of all sizes.
As the job market continues to turn around
and American households get their budgets back in balance,
expect to see thousands of transportation workers looking
for greener pastures — unless the industry begins
tweaking the paradigm, and doing it sooner rather than later.
Thanks to layoffs and other modern business
practices, loyalty is no longer automatic or immediate.
Today’s employees are loyal in direct proportion to
the employer’s demonstrated fairness, generosity and
willingness to actually take care of employees in their
times of need. If these elements are not part of the picture,
employees will come and go at the speed of light —
particularly if other job options are within their reach.
Other business elements have changed,
as well. Training has improved and more skill sets are required
for every job. Systems have become more complex and it’s
no longer possible to take a good driver and put him or
her on the road without specialized training in multiple
electronic systems and routines.
To be profitable, today’s transportation
industry requires topnotch employers hiring workers with
unsurpassed skills who are willing to commit to long-term
relationships. Longevity and loyalty must be first on the
list of priorities for any company. Continuity is key to
success in every aspect of transportation — from customer
service to vendor relationships and from regulatory compliance
to balanced management of costs and profits.
In short, transportation leadership
must be willing to step up to the plate, change outmoded
corporate mindsets and begin hiring those individuals —
from the top down — who will bring their organizations
into new operational paradigms that will benefit not only
employees and management but also customers as well.